Declaration on the obligation to provide information
The protection of your personal data is of particular concern to us. We therefore process your data exclusively on the basis of the statutory provisions (especially DSGVO, TKG 2003). In this data protection information we inform you about the most important aspects of data processing within the framework of our website.
The responsible person (“controller” within the meaning of Art. 4 no. 7 GDPR) of the processing of your personal data (“personal data” within the meaning of Art. 4 no. 1 GDPR) is:
Hochkönig Tourismus GmbH
Am Gemeindeplatz 7
A-5761 Maria Alm
Tel.: +43 (0) 6584 20388
E-Mail: datenschutz@hochkoenig.at
Data protection officer:
We take the protection of personal data seriously and have appointed an external data protection officer for this purpose. Our data protection officer is MMag. Martin Zeppezauer, Thurnbichlweg 50, A-6353 Going am Wilden Kaiser (www.zepedes.com). You can contact our data protection officer at the email address martin@zepedes.com.
Purposes of the processing of personal data
The purposes of processing your personal data generally result from our business activities as a tourism organization: making our online offers available, processing customer inquiries / orders / bookings, accounting, communication with business partners and customers. Detailed information on the purposes of processing and, if necessary, further processing for other compatible purposes as well as the processed data categories can be found in the detailed descriptions of the individual data processing processes.
General categories of data
• Personal master data (e.g. name, date of birth and age, address)
• Contact details (e.g. email address, telephone number, fax number)
• Communication data (time and content of communication)
• Order or booking data (e.g. ordered goods or commissioned services and invoice data such as service period, payment method, invoice date, tax identification number ...)
• Payment details (e.g. account number, credit card details)
• Contract data (content of contracts of any kind)
• Web usage data (e.g. server data, log files and cookies)
Processing of special categories of personal data according to Art. 9 GDPR
• Health data (only if you have given us your explicit consent to process your order (e.g. mediation of a hotel specializing in guests with food intolerances or allergies)
Lawfulness of the processing of personal data
There is basically no obligation to provide the data for the data processing described in this data protection declaration. Failure to provide this data simply means that we cannot offer these services. The legal basis for the processing of your personal data, which is necessary for the fulfilment of a contract with you or an order from you to us, is Art. 6 (1) lit. b GDPR. Insofar as the processing of personal data is necessary on our part to fulfil a legal obligation (accounting obligation, bookkeeping obligation or other legal documentation obligations), Art. 6 (1) lit. c GDPR serves as the legal basis. If the processing of the data takes place in your own vital interest, the legal basis for the data processing is Art. 6 (1) lit. d GDPR. If we process your data to carry out the task assigned to us in the public interest (“sovereign action”), the legal basis is Art. 6 (1) lit. e GDPR. If processing is necessary to safeguard a legitimate interest of our company or a third party and your interests, fundamental rights and freedoms do not outweigh our interests, Art. 6 (1) lit. f GDPR (“legitimate interest”) serves as the legal basis for processing. In this case, we will also inform you about our legitimate interests. Unless we have any other legal basis explained above for the processing of personal data, we will ask for your consent to data processing, whereby in these cases we refer to Art. 6 (1) lit. a GDPR or in the case of the processing of special categories of data based on Art. 9 (2) lit. a GDPR as the legal basis. You can revoke this consent at any time free of charge without affecting the legality of the processing carried out on the basis of the consent until the revocation.
We process your personal data with the support of data processors who support us in providing our services. These data processors are through a corresponding agreement within the meaning of Art. 28 GDPR with us obliged to strictly protect your personal data and may not process your personal data for any purpose other than to provide our services. You can find out which data processors are involved in the detailed descriptions of the individual data processing processes.
Your personal data will be passed on to companies other than our data processors to typical economic service providers such as banks, tax consultants or auditors. Transfer of personal data to state institutions and authorities only takes place within the framework of mandatory national legal provisions.
Depending on your order (e.g. for bookings and inquiries), your personal data will only be transmitted to hotel partners or other tourist service providers (members of our organization) to the extent necessary to fulfil your order. The transmitted personal data vary depending on the service.
In principle, we process your personal data in the EU. If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or if we use the services of our data processors or third parties, this will only take place if the requirements of Art. 44 ff. GDPR are available for the transfer to third countries: i.e. on the basis of special guarantees, such as the officially recognized determination of a data protection level corresponding to the EU or in compliance with officially recognized contractual obligations, the so-called "EU standard contractual clauses". If we rely on the EU standard contractual clauses as the legal basis for the transmission of your personal data, we will also check the admissibility of this data transmission as part of a comprehensive risk assessment. If we come to a negative result, we will not transfer these data without your explicit consent in accordance with Art. 49 (1) lit. a GDPR to a third country.
Your personal data will be deleted by us as soon as the purpose for which we collected your data no longer applies. Storage can also take place if we process the data for a purpose that is compatible with the original purpose. It can also take place if this is provided for by laws, ordinances or other provisions to which our company is subject.
We only collect your personal data from you and do not use any other data sources.
We do not use any automated decision-making or profiling processes that have a legal effect on you or that significantly affect you in a similar manner. With your consent, however, we will use your usage data to get to know your interests better and thus to be able to display information of interest to you or to be able to make you tailor-made offers or to be able to display corresponding information to you on third-party websites or social media platforms.
In principle, you have the right to information, correction, deletion and restriction of the processing of personal data in accordance with the GDPR. If the legal basis for the processing of your personal data is your consent or a contract concluded with you, you also have the right to data portability. You have the right to revoke any consent you may have given to the processing of your personal data. The lawfulness of the processing of your personal data up to the time of revocation is not affected by this. You have the right to object to the processing of your personal data for the purpose of direct marketing. In the event of an objection, your personal data will no longer be processed for the purpose of direct marketing. A detailed explanation of these rights can be found here in Chapter III.
Right of complaint
If you believe that the processing of your data violates data protection law or your data protection claims have otherwise been violated in any way, you can complain to the competent supervisory authority. In Austria, this is the data protection authority (Barichgasse 40-42, 1030 Vienna, email: dsb@dsb.gv.at).
In this section we inform you how we process your personal data when you visit our website.
Server data
For technical reasons, based on the legal basis of § 165 (3) S 3 TKG 2021 (required for the operation of our website), the following data, which your internet browser transmits to us or to our web space provider, will be processed (so-called "server log files"):
• Browser type and version
• Operating system and device type used (e.g. desktop / mobile)
• Website from which you are visiting us (referrer URL)
• Website you visit
• Date and time of your access
• Your internet protocol address (IP address)
This data, which is anonymous to us, is stored separately from any personal data you may have provided and therefore does not allow us to draw any conclusions about a specific person. They are evaluated for statistical purposes in order to be able to optimize our website and our offers.
SSL or TLS encryption
For security reasons and to protect the transmission of confidential content, such as B. Orders or inquiries that you send to us as the website operator, an SSL or TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http: //” to “https: //” or by the lock symbol in your browser line. If the SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.
Technical service providers
We create and edit the content of our website with the help of the following service provider. With this service provider we have concluded a corresponding agreement according to Art. 28 GDPR to process your data exclusively to the extent of our order:
Technical Conception:
• MICADO DIGITAL SOLUTIONS GMBH (Hammerschmiedstraße 5, A-6370 Kitzbühel). More information on data protection at: https://www.micado.cc/de/informationen-ueber-cookies-und-datenschutz.html
Webhosting:
• Camyno GmbH (Aue 144, A-6405 Pfaffenhofen). More information on data protection at: https://www.camyno.com/
Cookie Banner - Cookies on our website
Our website uses cookies, which help us to make our website more user-friendly and efficient for you, to carry out statistical analyses of the use of our website and also to show you content that is of interest to you on other websites. Cookies are small text files that are used to store information when visiting websites and are stored on the website visitor's computer. The legal basis for cookies, which are absolutely necessary for the proper operation of our website (e.g. shopping cart cookie), is § 165 (3) S 3 TKG 2021. Cookies that are not necessary for the function of our website (e.g. analysis or marketing cookies) are deactivated and will only be activated by your consent in accordance with Art 6 (1) lit. a GDPR in our cookie banner ("Accept"). By clicking on "Settings" you can activate or deactivate individual cookies or cookie groups. If you restrict the use of cookies on our website, you may no longer be able to use all functions of our website to their full extent. You can find detailed information about the cookies used on our website in our cookie banner.
Change the cookie settings in your web browser
How the web browser you are using handles cookies, i.e. which cookies are allowed or rejected, can be determined in the settings of your web browser. You can delete cookies already stored on your computer / device yourself at any time. Where exactly these settings are located depends on the respective web browser. Detailed information on this can be called up using the help function of the respective web browser.
In addition, it is possible to generally object to cookies and similar tracking technologies using the services listed below by setting your individual preferences - which technologies you want to allow for usage and interest-based advertising:
• European Interactive Digital Advertising Alliance (EDAA): https://www.youronlinechoices.com/uk/your-ad-choices
• Network Advertising Initiative (NAI):
https://optout.networkadvertising.org/?c=1#!%2F
Contact form and email
On our website, we offer you the option of contacting us by email and / or using a contact form. In this case, the information you provide will be processed for the purpose of processing your contact based on the legal basis of contract fulfilment in accordance with Art. 6 (1) lit. b GDPR. There is a legitimate interest on our part pursuant to Article 6 (1) lit. f GDPR for the use of a contact form. The legitimate interest lies in offering our website visitors an opportunity to contact us that does not require them to call up their own e-mail client. There is no legal or contractual obligation to provide this personal data. Failure to provide it simply means that you do not submit your request and we cannot process it. The data will only be passed on to third parties if this is stated on the website or in this data protection declaration or is necessary for the fulfilment of the contract or if this is required by statutory provisions. We only save your data for as long as is expedient for processing your inquiries or for any queries you may have.
For the purpose of providing contractual services as well as their payment and execution in the context of online purchases, bookings and prospectus orders, we process your personal master data, contract and payment data and communication data (IP address and server log files) on the basis of the legal bases of Art. 6 (1) lit. b GDPR (fulfilment of the contract) as well as Art. 6 (1) lit. c GDPR (legal obligation for invoicing and archiving).
We store this data as long as the purpose requires it, statutory provisions provide for this (retention period of invoices according to § 132 BAO for 7 years; voucher orders until the expiry of the redemption period for 30 years) or we store this data on the basis of the legal basis of Art. 6 (1) lit. f GDPR (legitimate interest) to defend against possible liability claims. If you cancel the order process, we will save the data to clarify possible problems during the order process for 14 days.
There is no legal or contractual obligation to provide personal data. Failure to provide them simply means that we cannot process your bookings / orders.
Feratel DESKLINE online bookings, booking requests and brochure orders
For the processing of online bookings, brochure orders and inquiries, we process your personal data in order to be able to provide you with the booked services with the help of our service provider feratel Media Technologies AG (Maria-Theresien-Straße 8, A-6020 Innsbruck). For this purpose, we store and process inventory data, communication data, contract data, payment data of our customers, interested parties and other business partners. The processing takes place for the purpose of providing contractual services or for the fulfilment of pre-contractual services on the basis of the legal basis of Art. 6 para. 1 lit. b GDPR (booking processes, answering requests for quotations and sending brochures) as well as Art. 6 (1) lit. c GDPR (legally required retention periods of bookings or invoices). For this purpose, the data fields marked as required are required for the establishment and fulfilment of the contract. We disclose your personal data in the context of this data processing to third parties (hotel partners or other tourist service providers) on the basis of the legal basis of Art. 6 (1) lit. b GDPR (if it is necessary for the processing of a booking process), or on the basis of our legitimate interest according to Art. 6 (1) lit. f GDPR for the use of appropriate booking software. We have concluded a corresponding agreement with feratel in accordance with Art. 28 GDPR as a data processor, which ensures that your data is processed exclusively within the scope of our order. Further information on the data protection of feratel under: https://www.feratel.com/en/privacy-policy.html.
Feratel Webshop
To process the order/booking of holiday vouchers, merchandising articles and tourist services, we use the system of feratel Media Technologies AG (Maria-Theresien-Straße 8, A-6020 Innsbruck) as our data processor. For the processing of orders/bookings the following information is required: salutation, first and last name, address, e-mail address. We have concluded a corresponding agreement with feratel in accordance with Art. 28 GDPR as a data processor, which ensures that your data is processed exclusively within the scope of our order. Further information on feratel's data protection can be found at: https://www.feratel.com/en/privacy-policy.html.
External payment service providers
To pay for the order processes / bookings, we use external payment service providers on the legal basis of Art. 6 (1) lit. b GDPR (fulfilment of the contract), via whose platforms you can make your payments. The payment data entered by you as part of the order (e.g. account numbers, credit card numbers including check digits, passwords / TANs, etc.) are processed exclusively by our payment service providers and are not visible to us. We only receive a confirmation of the payment made or information from our payment service providers that the payment could not be made. Further information on the data protection and terms and conditions of our payment service providers can be found at:
• Datatrans AG, Kreuzbühlstrasse 26, CH-8008 Zürich.
Tel. +41 44 256 81 91 E-Mail: info@datatrans.ch
https://www.datatrans.ch/de/datenschutzbestimmungen/
• PAYONE GmbH (Six Payment), Zweigniederlassung Österreich, Marxergasse 1B, A-1030 Wien
Tel. +43 1 717 01 – 0 E-Mail: info.austria@six-payment-services.com
https://www.six-payment-services.com/de/services/legal/privacy-statement.html
Email newsletter (Numbirds)
On our website there is the possibility to register for our newsletter. The legal basis for sending the newsletter is your consent iSd. Art. 6 (1) lit. a GDPR. The registration for our newsletter takes place in the so-called double opt-in procedure. This ensures that no one can log in with foreign e-mail addresses (e.g. with your email address). Your consent can be revoked at any time free of charge by clicking on the "unsubscribe link" at the end of each mailing. The legality of the data processing operations already carried out up to that point remains unaffected by the revocation. After unsubscribing your email address, we will store it for a period of 3 years on the basis of our legitimate interest (Art. 6 (1) lit. f GDPR) in order to obtain your original consent to be able to prove if necessary. To send out our newsletter, we use the service provider "NumBirds", a tool of NumBirds CRM GmbH (Brixnerstraße 3/3, A-6020 Innsbruck). With the help of NumBirds we can analyze our newsletter campaigns. When you open an email sent with the NumBirds newsletter tool, a connection is established with the NumBirds server. This allows us to determine whether a newsletter message has been opened and which links have been clicked on. The purpose of these analyses is to better adapt future newsletters to the interests of the recipients. In addition, technical information such as the time of retrieval, the IP address, browser type and operating system of the recipient are registered. In addition, we use information from some of our other systems such as our feratel booking system, which is connected to your email address, in order to be able to tailor your personalized newsletter even more individually to your interests. We have concluded a data processing agreement with NumBirds CRM GmbH according to Art. 28 GDPR to ensure that your data is only processed to the extent desired by us and permitted by you. General data protection information of NumBirds at: https://www.sports-tourism.at/de-DE/datenschutz-cookies.
Digital holiday companion PIA
For the use of our digital holiday companion PIA (Personal Interest Assistant), provided by our service provider feratel Media Technologies AG (Maria-Theresien-Straße 8, A-6020 Innsbruck), it is possible to register on our website via a terminal device (e.g. smartphone or PC) on the respective Progressive Web App (abbreviated PWA) of the Digital Holiday Companion on our website. With a registration or identification, the services of the Digital Holiday Companion can be used by the user. For the use of the information offers and the receipt of service offers of the operator, it is necessary to register by providing the e-mail address. In this context, we collect your name and e-mail address, the duration of the planned stay and the booked accommodation, insofar as this is necessary for the use of the offers of the digital concierge. In addition, cookies and web analysis tools collect and store data that provide information about your interest in products. We use this information for the purpose of advertising offered products through marketing campaigns of various kinds, such as sending a newsletter by email and short messages when activating the Digital Holiday Companion. The legal basis for this data processing is your consent in accordance with Art. 6 (1) lit a GDPR. You can revoke this consent at any time free of charge. The legality of the data processing operations already carried out up to that point remains unaffected by the revocation. There is no obligation to provide this data. If you do not want to provide this data, it will only mean that we will not be able to offer you this service. Your data will only be transferred to third parties if this is necessary for the processing of reservations. If the above data is changed and/or supplemented by you in the course of registration or identification, these supplemented/changed data will also be stored and processed. We only store your data for as long as this is necessary for the purpose or due to legal obligations on our part. We have concluded a data processing agreement with feratel in accordance with Art. 28 GDPR, which ensures that your data is processed exclusively within the scope of our order. Further information on feratel's data protection can be found at: https://www.feratel.com/en/privacy-policy.html.
Regarding web analysis and web marketing, there is a joint controllership acc. Art. 26 GDPR between us and Aberg – Hinterthal – Bergbahnen AG as well as Hochkönig Bergbahnen GmbH for the processing of your personal data when you visit this website. This means that we share information about which pages you visit, which links you click, etc. for advertising purposes, provided that you have consented to the collection of this data in the consent management (cookie banner) of this website. We use this analysis/tracking data to show you content that is relevant to you on third-party platforms (e.g. Google advertisements, ads on social media platforms, etc.). Since we process this data as a "joint controller" with the partners mentioned above, we have concluded an agreement with these partners within the meaning of Art. 26 GDPR, which obliges all partners, among other things, to provide you with the relevant information about this joint processing within the meaning of Art. Articles 12 to 14 GDPR, to ensure appropriate protection of this data and to enable you to exercise your rights as a data subject within the meaning of GDPR. Art. 15-21 GDPR. To exercise your rights as a data subject, you can contact us as well as Aberg – Hinterthal – Bergbahnen AG (Hochkönigstraße 8, A-5761 Maria Alm, Tel. +43 (0) 6584/7301, E-Mail: info@hochkoenig.at) or Hochkönig Bergbahnen GmbH (Mühlbach am Hochkönig 63, A-5505 Mühlbach am Hochkönig, Tel. +43 (0) 6467/72140, E-Mail: office@hochkoenig-bergbahnen.at).
Google Tag Manager
We use the service of the provider Google Ireland Limited ("Google") (Gordon House, Barrow Street, Dublin 4, Ireland) to be able to manage website tags via a common tool of Google. The Google Tag Manager tool itself (which implements the tags) is a domain that does not set cookies and does not collect any other personal data. The tool triggers other tags, which in turn may collect data. Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, it will remain in place for all tracking tags implemented with Google Tag Manager. Google is a certified partner of the EU-US Data Privacy Framework. The legal basis for (at least a case-by-case) data transfers to the USA is thus an adequacy decision of the European Commission within the meaning of Art. 45 (3) GDPR, with which the European Commission certifies that the USA has an adequate level of data protection. Further information on Google's data protection can be found at: https://policies.google.com/privacy?hl=en-GB.
Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider of this service is Google Ireland Limited ("Google") (Gordon House, Barrow Street, Dublin 4, Ireland). The legal basis for the use of this service is your consent in accordance with Art. 6 (1) lit a GDPR. Google Analytics uses cookies that are stored on the website visitor's computer and that enable an analysis of the use of our website by the site visitor. The information generated by the cookie about your use of our website is usually stored on European servers and only in exceptional cases transmitted to a Google server in the USA and stored there. We use Google Analytics with activated IP anonymization. This means that your IP address is usually shortened by Google within the European Union and only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google is a certified partner of the EU-US Data Privacy Framework. The legal basis for (at least a case-by-case) data transfers to the USA is thus an adequacy decision of the European Commission within the meaning of Art. 45 (3) GDPR, with which the European Commission certifies that the USA has an adequate level of data protection. The IP address transmitted by the corresponding browser as part of Google Analytics will not be merged with other Google data. On our behalf, Google will use the resulting information to evaluate the use of the website in order to compile reports on website activity. The collection by Google Analytics can be prevented by the site visitor adjusting the cookie settings for this website. The collection and storage of the IP address and the data generated by cookies can also be objected to at any time with effect for the future. The corresponding browser plugin can be downloaded and installed under the following link: https://tools.google.com/dlpage/gaoptout. User data is stored for 14 months. Further information on the use of data by Google, setting and objection options, can be found in Google's privacy policy (https://policies.google.com/privacy) as well as in the settings for the presentation of advertisements by Google (https://adssettings.google.com/authenticated).
Regarding web analysis and web marketing, there is a joint controllership acc. Art. 26 GDPR between us and Aberg – Hinterthal – Bergbahnen AG as well as Hochkönig Bergbahnen GmbH for the processing of your personal data when you visit this website. This means that we share information about which pages you visit, which links you click, etc. for advertising purposes, provided that you have consented to the collection of this data in the consent management (cookie banner) of this website. We use this analysis/tracking data to show you content that is relevant to you on third-party platforms (e.g. Google advertisements, ads on social media platforms, etc.). Since we process this data as a "joint controller" with the partners mentioned above, we have concluded an agreement with these partners within the meaning of Art. 26 GDPR, which obliges all partners, among other things, to provide you with the relevant information about this joint processing within the meaning of Art. Articles 12 to 14 GDPR, to ensure appropriate protection of this data and to enable you to exercise your rights as a data subject within the meaning of GDPR. Art. 15-21 GDPR. To exercise your rights as a data subject, you can contact us as well as Aberg – Hinterthal – Bergbahnen AG (Hochkönigstraße 8, A-5761 Maria Alm, Tel. +43 (0) 6584/7301, E-Mail: info@hochkoenig.at) or Hochkönig Bergbahnen GmbH (Mühlbach am Hochkönig 63, A-5505 Mühlbach am Hochkönig, Tel. +43 (0) 6467/72140, E-Mail: office@hochkoenig-bergbahnen.at).
Google Remarketing
On the legal basis of your consent pursuant to Art. 6 (1) lit. a GDPR, our website uses the functions of "Google Analytics Remarketing" in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Ireland Ltd. (Gordon House, Barrow Street, Dublin 4, Ireland). This feature makes it possible to link the advertising target groups created with Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one device (e.g., mobile phone) can also be displayed on another of your devices (e.g., tablet or PC). If you have given your consent, Google will link your web and app browsing history to your Google Account for this purpose. In this way, the same personalized advertising messages can be displayed on every device on which you sign in with your Google Account. To support this feature, Google Analytics collects Google-authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device advertising. Cookies are deleted after 1 year. Google is a certified partner of the EU-US Data Privacy Framework. The legal basis for (at least case-by-case) data transfers to the USA is thus an adequacy decision of the European Commission within the meaning of Art. 45 (3) GDPR, with which the European Commission certifies that the USA has an adequate level of data protection. You can permanently object to cross-device remarketing/targeting by deactivating personalized advertising in your Google Account; follow this link here: https://www.google.com/settings/ads/onweb/. The summary of the collected data in your Google Account takes place exclusively on the basis of your consent, which you can give or revoke with Google (Art. 6 (1) lit. a GDPR). Further information on Google's data protection can be found at: https://www.google.com/policies/privacy/
Facebook-Pixel
In order to place target group-directed advertisements on Facebook and to be able to track the actions of users after they have seen or clicked on a Facebook advertisement, we use the Facebook pixel of Meta Platforms Ireland Ltd. (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland). This allows us to display and evaluate or optimize our Facebook advertisements on Facebook that is of interest to you on Facebook with the data collected anonymously for us (we do not see any personal data of individual users, but only the overall effect). Storage period max. 12 months. According to their data protection information, Facebook links this data to the Facebook account of Facebook users and can thus display content that corresponds to their interests. Meta is a certified partner of the EU-US Data Privacy Framework. The legal basis for (at least case-by-case) data transfers to the USA is thus an adequacy decision of the European Commission within the meaning of Art. 45 (3) GDPR, with which the European Commission certifies that the USA has an adequate level of data protection. For specific information about how the Facebook pixel works, see the Facebook Help Center at: https://de-de.facebook.com/business/help/651294705016616. You can make settings regarding usage-based advertising on Facebook yourself in your Facebook account: https://www.facebook.com/settings?tab=ads. Further information can be found in Facebook's privacy policy at: https://www.facebook.com/privacy/explanation.
Microsoft Clarity
This website uses functions of the web analysis service Microsoft Clarity. The provider of this service is Microsoft Corporation (One Microsoft Way, Redmond, WA 98052-6399, USA). The legal basis for the use of this service is your consent pursuant to Art. 6 (1) lit a GDPR. We use Microsoft Clarity to analyze our website usage (reach measurement, recognition of returning users), to be able to display content of interest to our website visitors on third-party platforms (cross-device tracking / remarketing) and for conversion measurement (measurement of the effectiveness of our marketing activities on third-party platforms). The user analysis takes place on the basis of a pseudonymous user ID and thus on the basis of pseudonymous data. In doing so, we process usage data in pseudonymised form (when did you visit which pages of our website, mouse movements, scrolling movements), meta or communication data (your IP address, data about the device you are using) and location data (approximately where you were at the time of visiting our website). Through appropriate settings, we have ensured that data collection by Microsoft is already pseudonymous through so-called IP masking (shortening your IP address). Microsoft is a certified partner of the EU-US Data Privacy Framework. The legal basis for data transfers to the USA is thus an adequacy decision of the European Commission within the meaning of Art. 45 (3) GDPR, with which the European Commission certifies that the USA has an adequate level of data protection. You can generally prevent the collection of data relating to your use of the website and the processing of this data by Microsoft by using the opt-out option under the following link: https://account.microsoft.com/privacy/ad-settings/signedout?lang=de-DE. Further information on Microsoft's data protection can be found at: https://privacy.microsoft.com/de-de/privacystatement.
We integrate content or functions of third parties within our website. This always presupposes that the providers of this content or functions perceive the IP address of the users. Without the IP address, they would not be able to send the content to the browser of the respective user. The IP address is therefore required for the presentation of this content. We endeavor to use only such content whose respective providers use the IP address only for the delivery of the content. However, we have no influence on whether the third-party providers store the IP address, e.g. for statistical purposes. The legal basis for the use of these services, insofar as they are necessary for the functioning of our website, is our legitimate interest in accordance with Art. 6 (1) lit. f GDPR, otherwise your consent according to Art. 6 (1) lit a GDPR. Information on the purpose and scope of the further processing and use of the data by the providers of the embedded services/content as well as further information within the meaning of the Art. 13 and 14 GDPR can be found under the information links listed below. The following services/content are embedded in our website:
OpenStreetMap
We use the open source map service "OpenStreetMaps" (also called "OSM") of the company Openstreetmap Foundation (St John's Innovation Centre, Cowley Road, Cambridge, CB4 0WS, United Kingdom). For this purpose, the map material is loaded from the server of OSM. The following data is transmitted to OSM: the visited page of our website, the IP address of your device and location data. The legal basis for the processing of your data is Art. 6 (1) lit. f GDPR (legitimate interest). Our legitimate interest consists in an appealing presentation of our online offer or the geographical presentation of the offers of our region. In the case of location data from mobile devices, the legal basis is your consent under Art. 6 (1) lit. a GDPR by releasing the transfer of location data on your mobile device. The European Commission has certified that the United Kingdom has a level of protection of personal data that is essentially equivalent to that enjoyed in the European Union. The legal basis for the transfer of data to Great Britain is therefore Art. 45 (3) GDPR. For more information about OSM, see: https://wiki.openstreetmap.org/wiki/Privacy_Policy.
Outdoor Active
We use for the cartographic representation of tours (e.g. hiking tours, ski tours, bicycle and bike tours, etc.) the service "Outdoor Active" of Outdooractive GmbH & Co. KG (Missener Straße 18, D-87509 Immenstadt). For this purpose, the map material is loaded from the Server of Outdoor Active. The following data is transmitted to Outdoor Active: the visited page of our website, the IP address of your device, content of the request, location data, operating system as well as language and version of the browser software. Outdoor Active uses cookies for the evaluation of your request, which are stored on your browser. The legal basis for the processing of your data is Art. 6 (1) lit. f GDPR (legitimate interest). Our legitimate interest consists in an appealing presentation of our online offer or the geographical presentation of the offers of our region. In the case of location data from mobile devices, the legal basis is your consent under Art. 6 (1) lit. a GDPR by releasing the transfer of location data on your mobile device. Further information on Outdoor Active's data protection can be found at: https://corporate.outdooractive.com/en/privacy-policy/?noredirect=en_US.
Google reCAPTCHA
To protect your orders via website form, this website uses the reCAPTCHA service of Google Ireland Ltd. (Gordon House, Barrow Street, Dublin 4, Ireland). The query carried out in this way serves to distinguish whether the input is made by a human or abusively by automated, machine processing. By activating IP anonymization on this website, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area and only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. According to Google, the IP address transmitted by your browser as part of Google ReCAPTCHA will not be merged with other Google data. In principle, there is a legitimate interest on our part within the meaning of the Art. 6 (1) lit. f GDPR for the use of Google ReCAPTCHA. Our legitimate interest lies in protecting our website from spam software. However, we only use Google ReCAPTCHA if you have given your consent. The legal basis for the processing of your data is therefore your consent in accordance with Art. 6 (1) lit. a GDPR. Google is a certified partner of the EU-US Data Privacy Framework. The legal basis for (at least case-by-case) data transfers to the USA is thus an adequacy decision of the European Commission within the meaning of Art. 45 (3) GDPR, with which the European Commission certifies that the USA has an adequate level of data protection. For more information about Google's privacy policy, please visit: https://policies.google.com/privacy.
YouTube
We integrate videos from the platform "YouTube" of the provider Google Ireland Ltd. (Gordon House, Barrow Street, Dublin 4, Ireland) in extended data protection mode. The implementation takes place on the legal basis of Art. 6 (1) lit. f GDPR, whereby our interest lies in the smooth integration of the videos and the thus appealing design of our website. However, we only use YouTube if you have given your consent. The legal basis for the processing of your data is therefore your consent in accordance with Art. 6 (1) lit. a GDPR, which you can revoke at any time for the future. When you visit a page in which we have embedded a YouTube video, a connection to the Google servers is established and the content is displayed on the website by notifying your browser. According to Google's information, in the extended data protection mode, your data (in particular which of our websites you have visited) as well as device-specific information including the IP address will only be transmitted to the YouTube server when you watch the video. In some cases, information is transmitted to the parent company Google Inc., based in the USA, to other Google companies and to external partners of Google, each of which may be located outside the European Union. By clicking on the video, you consent to this transmission. Google is a certified partner of the EU-US Data Privacy Framework. The legal basis for (at least case-by-case) data transfers to the USA is thus an adequacy decision of the European Commission within the meaning of Art. 45 (3) GDPR, with which the European Commission certifies that the USA has an adequate level of data protection. If you are logged in to Google at the same time, this information will be assigned to your Google member account. You can prevent this by logging out of your member account before visiting our website or by making individual settings in your Google account under the following link: https://adssettings.google.com/authenticated. Further information on YouTube's privacy policy can be found at: https://www.google.com/policies/privacy/.
WordLift
Our website uses the WordLift plugin to analyse the content and to display metadata in the source code of our website for search engines on the basis of our legitimate interest in accordance with Art. 6 (1) lit. f GDPR. Our legitimate interest lies in a better ranking of our website on various search engines. The WordLift plugin is a service of the provider WordLift s.r.l (Via Giulia117, 00186 Rome, Italy). The application does not collect any personal data, the IP address of your browser is not stored by WordLift. For more information on WordLift's privacy policy, please visit : https://wordlift.io/gdpr/ or https://wordlift.io/privacy-policy/.
Onlim Chatbot
In order to provide you with direct contact and help on our website, we use the live chat tool "Onlim" from Onlim GmbH (Weintraubengasse 22, A-1020 Vienna). When the Onlim widget is accessed, a connection to Onlim's servers is established, whereby your IP address is transmitted to Onlim's server. In order to chat with the chatbot via Onlim or us directly in the live chat, you do not need to provide any personal data. However, so-called session cookies are necessary to ensure the functionality of Onlim. The legal basis for the use of Onlim is your consent within the meaning of Sd. Art. 6 (1) lit. a GDPR, which you grant us with your settings in the consent management (cookie banner) of our website. You can also revoke this consent at any time free of charge with effect for the future by changing the settings in the Consent Manager. We store the conversation with you for a period of 1 week on the basis of our legitimate interest in accordance with Art. 6 (1) lit. f GDPR. Our legitimate interest lies in providing our customers with the information already provided for further reading or as a basis for any further questions / queries. We have concluded a corresponding agreement with the provider of the service in accordance with Art. 28 GDPR as a processor, which ensures that your data is processed exclusively within the scope of our order.
For more information on Onlims's privacy policy, visit: https://onlim.com/datenschutzerklaerung/.
Social Media Aggregator Streamchartz
In order to display social media content relevant to us (e.g. posts by Instagram or Facebook users about us), we integrate the online tool "Streamchartz" from the provider Bluforce Media GmbH (Petersbrunnstraße 19/1-2, A-5020 Salzburg) into our website. The implementation is based on our legitimate interest pursuant to Art. 6 (1) lit. f GDPR, whereby our interest is to provide our website visitors with an overview of interesting contributions from other social media accounts about us. When you visit a page in which we have embedded Streamchartz, a connection to the Streamchartz servers is established and the content is displayed on the website by notifying your browser. For this purpose, it is necessary that your IP address together with some browser information (browser type, browser version, etc.) as well as information about when you accessed these pages is transmitted to the Streamchartz server. Further information on Streamchartz's data protection can be found at: https://streamchartz.com/de/datenschutzerklaerung/
In this section we inform you about other data processing processes outside our website.
The contact data and application documents transmitted to us in the course of a job application will be processed by us exclusively internally for the purpose of selecting suitable candidates for an employment relationship. There is no legal or contractual obligation to provide the personal data. Failure to do so will only result in you not submitting your request and we will not be able to process it. The personal data transmitted in this way will be stored by us in accordance with the statutory provisions for a maximum of 6 months, in the case of the explicit consent of the applicant to keep the documents in evidence, for a maximum of 2 years.
In addition to our website, we maintain online presences within social networks and platforms: Facebook, Instagram,FlickR and YouTube in order to communicate with customers and business partners and to connect to them via these networks to be able to inform about our services. When accessing the respective networks and platforms, the terms and conditions and the data protection guidelines of the respective operators of these networks apply.
Your personal data provided for participation in our competitions (e-mail address, name, address) will be used by us exclusively to identify a winner, inform him of the prize and send him prizes. Your data will not be passed on to third parties. The legal basis for the processing of your personal data is the fulfilment of the contract in accordance with Article 6 (1) lit. b GDPR. There is no legal or contractual obligation to provide the personal data. Failure to provide the data will only result in you not being able to participate in the competition. Your data will be stored for the duration of the competition and – for the processing of any prizes and claims for damages – for a maximum of 3 years thereafter and then deleted. By participating, you also agree that your name will be published on our website as well as on our public social media channels in the event of winning.
In the case of events, it may happen that we create photos and videos of these events or have them created by photographers commissioned by us, on which you are recognizable as a participant of these events. We need these photos / videos to document and advertise our events and will therefore also publish them in our media (e.g., print brochures, website and social media) and make them available to other media owners (print and online) for the promotion of our event. There is no legal or contractual obligation on your part to provide this data. The legal basis for the processing of your personal data (images and videos on which you are recognizable) is our legitimate interest pursuant to Art. 6 (1) lit. f GDPR. Our legitimate interest lies in our right to public relations (presentation of our activities) and the promotion of our events. You have the right to object to the processing. Please address your objection to the e-mail address provided by us in this data protection declaration. However, it can be assumed that our above-mentioned interest in the use of the photos does not unduly interfere with your rights as a person depicted. This is especially true because we create these photos / videos in public space and point out the production and use of the photos / videos in the run-up to each event. We also always make sure that no legitimate interests of persons depicted are violated. If, for reasons particularly worthy of consideration, your personal rights and freedoms are violated by an image / video created by us, we will refrain from further processing / publication. Removal from print media that have already been circulated cannot take place. In this case, however, we will make a deletion on our website or in our social media channels. We generally delete photos / videos of events if we no longer need these images to document and advertise these events.
Guest card system feratel
For the use of our regional guest card, we process your personal data (first name, last name, date of birth, period of stay and country of origin/postal code) with the help of our service provider feratel Media Technologies AG (Maria-Theresien-Straße 8, A-6020 Innsbruck) for the purpose of providing you with the advantages of the costfree guest card. Furthermore, it is necessary to store your usage data for the purpose of internal billing and to make it available to our service providers for the control of internal billing. The legal basis of the processing is your consent in accordance with Art. 6 (1) lit a GDPR, which you give us as part of your guest report in your accommodation establishment. You can revoke this consent at any time free of charge. Uses that have already been made remain unaffected for billing purposes. There is no legal or contractual obligation to provide the personal data. Failure to do so will only result in us not being able to provide you with the guest card. We have concluded a corresponding data processing agreement with feratel in accordance with Art. 28 GDPR as a data processor, which ensures that your data is processed exclusively within the scope of our order. Further information on feratels privacy policy can be found at: https://www.feratel.com/en/privacy-policy.html.
We offer freely accessible visitor Wi-Fi in in our offices. In order to provide the services of the hotspot for you, the use of personal data of your end device is required. In this context, the MAC addresses (Media Access Control Address) of end devices may also be stored temporarily. Furthermore, we may store log data ("log files") about the type and scope of use of the services for 7 days. This data cannot be assigned directly to your person, but directly to your used device and thus also indirectly to your person. To provide this offer, we use the services of Salzburg AG (Bayerhamerstraße 16, A-5020 Salzburg) as our data processor. We have concluded a corresponding agreement with our processor in accordance with Art. 28 GDPR, which ensures that your data is processed exclusively within the scope of our order.
It is possible to register for events of different providers in our region in our information offices. For this purpose, we process your personal data (name, e-mail address and telephone number). This data will be processed by us on the basis of the legal basis of Art. 6 (1) lit. b GDPR (contract fulfilment/pre-contractual measures) and also passed on to the respective organizer. This data will be deleted or destroyed by us after the event.
For the use of our "Hochkönig App", provided by our service provider Outdooractive GmbH & Co. KG (Missener Straße 18, D-87509 Immenstadt), it is possible to install the app on a mobile phone or tablet and register as a user. By registering, you can use the services of our app to the full extent. The purpose of data processing is the provision of maps, information on routes and tours (including route planner and route tracking), weather, events and other tourist services. For this purpose, we process the following data: first name, surname, e-mail address, operating system and device type used (e.g. Android/IOS), the date and time of your access as well as your mobile user ID and geodata. The legal basis for this data processing is your consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke this consent at any time free of charge. The legality of the data processing operations already carried out up to that point remains unaffected by the revocation. There is no obligation to provide this data. If you do not want to provide this data, it only means that we cannot offer you this service or not to the full extent (e.g. geodata for the navigation function). We only store your data as long as this corresponds to the purpose or is necessary due to legal obligations on our part. We have concluded a corresponding agreement with Outdooractive GmbH & Co. KG in accordance with Art. 28 GDPR as a data processor, which ensures that your data is processed exclusively within the scope of our order. Further information on outdooractive's data protection can be found at: https://corporate.outdooractive.com/de/datenschutzrichtlinien/ or https://www.outdooractive.com/de/datenschutz.html.
Current version of the privacy policy of 03.04.2024